Feb 23, 2009 0
Twitter and the Oscars
Twitter, once again, was in the forefront of a major offline event, in this case, the Oscars.
Just as Hollywood demonstrated how international it has become this year, it also demonstrated how much the online world is now a part of the Oscars.
One of the better uses of Twitter for the Oscars was the widget from Glam, women’s publisher and advertising network.
Glam came up with a social media campaign that actually monitized the use of Twitter by editing the streams and providing moderation for the sponsoring brand.
Read the full article here.
